Rojo

Give FlirtyMob a try. One of the UK's most poular SMS text chat services, and frankly that's all that matters. No point in joining an SMS text service that has no one else on it :)

Click here

I just had to make you aware of this free SMS text service, BUT it's one to avoid! Sure it's free to send an sms text using this service (only to Orange, O2, T-Mobile and THREE), but it costs the recipient a whopping ??5.00 to read it! Yep, you can send it, but the recipient doesn't get the sms text message until they stump up ??5 which is billed to the mobile phone bill.

The "not-so free sms text service" to avoid is freebiesms.co.uk

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Shift Manager, a software program from Macis, which allows driver agencies and haulage companies to computerise their administration systems, has added a SMS Text ???bolt on??? that automates handling of SMS text messages both in and out of the system. It allows users to offer shifts to the driver by text and to record and document acceptances within the system. If a driver fails to respond to a shift offer, the system will alarm to remind the operator a shift has not been accepted.

Source : recruitermagazine.co.uk

Mobile marketing campaigns can be expensive, and if handled improperly it can backfire. Though still primarily used by large corporations, mobile marketing is increasingly attracting interest from small e-tailers and retailers, said Neil Strother, analyst for Jupiter Research. "The mobile phone is a very personal device. People take it with them everywhere they go ??? especially people 35 and under. So you can easily develop a one-to-one relationship with your customers through their mobile phones." Messages sent to a mobile phone are much more likely to be read than e-mail sent to a PC, which may get routed to a spam folder, Strother adds.

Continue reading Will Mobile Marketing Work for your E-Business?

Source : ecommerce-guide.com

Domino Pizza have launched a great SMS text ordering service. You register at their site, create your pizza meals and give them a memorable name. Whenever you fancy a pizza, you simply text the 'memorable name' to their shortcode number.

You'll get a couple of confirmation text messages (no charge) and pay the pizza guy (or girl) when it's delivered to your home.

The idea of setting up your pizza meal online is great. It allows you to tailor your pizza toppings, drinks and side orders, rather than simply ordering one of their standard pizza meals.

I'm not sure how it works when you have friends over. Do you have to create multiple 'meals' to cope with more friends? No idea, and as I live outside their 'delivery area' I'll be sticking with Pizza Hut.

Check out the Domino's Pizza site .

E-payment service provider ClickandBuy has teamed up with mobile transaction network mBlox to offer text-messaging services for consumers and merchants throughout Europe and the United States. ClickandBuy says the move is the first step in its pursuit to build a full-fledged mobile payments platform that it hopes to complete over the next six months.

mBlox, which specializes in providing operator connectivity and mobile billing capabilities, will work with ClickandBuy in preparing a global payments system that will enable the easy billing of content through mobile devices.

Link: mblox.com

Via : tmcnet.com

Operators are not focussed on creating revenues from the most popular data application.

Anam Mobile today revealed that global mobile operators are losing out on as much as ???3.6billion (??2.4billion) of revenue per year through lost opportunities to create value-added SMS messages. Anam???s review considers how operators can increase the average value of each text message sent across their networks.

Text messaging has grown into a phenomenally popular form of communication, with research from the telecoms analyst company Informa Telecoms & Media revealing that over 600 billion messages were sent worldwide during the first quarter of this year ??? over 75 messages for every mobile subscriber. Yet many operators are focussing on other, less well-established, data applications as they aim to increase ARPU and profitability.

By introducing new data services through SMS, operators can tap into the existing level of comfort that consumers already feel when using the short, 160 character format. This approach will make it easier for new services to be adopted and can attach real value to the messages that individuals already send.

???After voice, text messaging is still the most popular application on mobiles,??? said Dan Winterbottom, Senior Analyst, Mobile Content & Applications at Informa Telecoms & Media. ???Yet when it comes to innovation and new services, text messaging is being ignored by many operators in favour of new data services. There is an innate understanding by subscribers of how texting works, this could be utilised by operators when they introduce new services.???

Currently, a large proportion of text messages are included as part of bundled deals provided by operators and therefore are, in effect, free to the customer. This means that each individual message has a low perceived value to the user and almost no financial value to the operator.

However, there are many applications that could potentially be introduced to consumers through SMS. If the subscriber is able to use SMS to interact with their device in a more efficient, more enjoyable or more productive way, then they will be willing to pay a small additional fee for those SMS messages. The subscriber will accept that these messages fall outside of the ???free??? text bundles, or add on a new bundle to their service plan; SMS messages are one of the few services that the user will always know how to use on their mobile phone.

Gerry McKenna, CEO of Anam says, ???I am constantly surprised that, until now, operators have not fully grasped the opportunities available to them through SMS. The ???3.5 billion of missed revenue can be earned by simply enhancing the text services that they offer customers. There doesn???t need to be a shift in consumer mobile behaviour - they can stick with their trusty SMS message, whilst the operator is able to create immediate results with additional revenue streams.???

Examples of the kind of services that could be introduced by operators to increase the value of text messages include:

• SMS money transfer: a service that allows global money transfers to contacts in your address book, merely by sending an SMS.
• Corporate functionality for your mobile: providing, amongst other things, a text message ???out-of-office??? alert for your mobile phone, copying text messages to email, allowing individuals to set when they can be contacted and avoiding calls or messages being received during busy meetings or when driving for example.
• Mobile advertising: placing targeted ads inside text messages as they are sent that offer specific deals or offers. These could be offered free to users as advertisers fund the service.

Notes: The ???3.6billion (??2.4billion) figure is based on an assumed total of 2,400 billion text messages being sent over 2007 ??? 600 billion in Q1 multiplied by four. If 1.5% of mobile subscribers send one money transfer text message per month, with an additional charge of ???3.50 to cover the service, operators can generate an average extra revenue of ???0.0015 for every text message sent on their network.

About Anam: Anam Mobile was one of the pioneers of the value-added sms services market. The company provides a complete messaging services solution to mobile operators worldwide, covering core network SMS and MMS delivery platforms and additional service control products. All Anam products are designed for the modern messaging services environment to allow operators to dramatically increase usage and revenues from text messaging. Anam???s patented Smart Services Interceptor Framework offers mobile operators the ability to rapidly launch new person-to-person messaging services worldwide through a flexible infrastructure that can be deployed in both GSM and CDMA networks. The framework allows operators to enrich and personalise the messaging experience for subscribers.

Anam Mobile has global customers including BT, Meteor, Citic and Go Mobile and partnerships with industry-leading players such as Cisco, Motorola, Ericsson, Amobee and Cloudmark. The company is headquartered in Dublin, Ireland with offices in Boston, London and Malaysia.

Source : webitpr.com

HSBC has announced the launch of a text message banking service for businesses - the service enabling 'on demand' 24 hour secure access to account information, including mini-statements and balance enquiries through their mobile phone.

The new service complements the bank's business internet banking and telephone banking operations, giving customers access via SMS to account information on up to five accounts including: weekly or monthly mini-statements showing the balance and last five transactions.

Also on offer is an instant alert message system that can be set up to alert the customer to: account balance fluctuations when the balance falls below, or rises above, a certain amount, set by the customer; credits received to the account that are above a certain amount, again set by the customer and payments made from the account.

Registration for text message banking is free of charge, via telephone banking, and customers can receive one weekly or monthly mini-statement for free.

Additional statements and personal alerts are charged at a flat fee of ??2.50 per month.

Source : moneyextra.com